February 8, 2010There won't be a Supercomm this year. The question now is when we'll see the next one.
In a terse statement released this morning, Reed Expo's EXPOCOMM Events LLC, which had taken over management of the show last year and moved it from June to October, said that it would not renew its contract to produce Supercomm in 2010.
"The SUPERCOMM co-owning associations have also decided against producing a SUPERCOMM event in 2010," added the release.
Those "co-owning associations" would be TIA and USTelecom, which partnered on the show for 18 years, split to do their own events after the 2005 Supercomm, then reconciled in late 2006 to produce NXTcomm in 2007 when their individual shows failed to meet expectations. NXTcomm was renamed Supercomm for 2009 in an attempt to regain the old mojo. Apparently, it didn't work.
We'll provide more details as they become available.