Synacor Taps thePlatform for Multiscreen Management

Synacor (NASDAQ:SYNC) and thePlatform announced a new cooperative relationship as part of Synacor's expanding end-to-end multiscreen video offering, serving TV programmers, operators and other media companies.

Specifically, Synacor's integrated solutions for its customers will include access to the thePlatform's back-end video management system, mpx, for multiscreen video workflow, policy management, and playback services. thePlatform's newly added capabilities will work in tandem with Synacor's Startpage offering, "PowerPlay" Search & Discovery/Metadata platform, Cloud ID Authentication services, and Synacor's recently acquired live linear technology from NimbleTV.