Parks: Consumers find voice control appealing

Sept. 10, 2019
According to Parks Associates, more than half of U.S. broadband households surveyed find voice control of connected entertainment devices to be appealing. Voice functionality ...

According to Parks Associates, more than half of U.S. broadband households surveyed find voice control of connected entertainment devices to be appealing. Voice functionality has also become an important buying consideration, with 12% of U.S. broadband households surveyed stating it is a top feature when buying a new smart TV.

"Voice has made a sizeable impact in the smart home and connected CE space, with four out of 10 U.S. broadband households currently using some form of smart speaker," said Dina Abdelrazik senior analyst at Parks. "Since their introduction in 2014, smart speakers have quickly risen in popularity among consumers as an important interface to control and connect the many different devices in the home."

Voice is extending beyond the smart speaker into smart home adjacencies such as smart appliances, smart doorbells, and smart TVs. In 2017, only 3% of consumer electronics device users reported using voice commands when watching a movie or TV program; Parks Associates' latest research indicates that almost a fifth of consumers now use voice commands to control their connected entertainment devices several times a week.

"Voice interfacing with the entertainment ecosystem is improving the overall user experience through ease of content discovery and recommendations," Abdelrazik said. "Custom installers can benefit with the use of voice to connect entertainment and smart home systems in the home via a natural and easy-to-use interface."        

About the Author

BTR Staff

EDITORIAL
STEPHEN HARDY
Editorial Director and Associate Publisher
[email protected]
MATT VINCENT
Senior Editor
[email protected]
SALES
KRISTINE COLLINS
Business Solutions Manager
(312) 350-0452
[email protected]
JEAN LAUTER
Business Solutions Manager
(516) 695-3899
[email protected]

Sponsored Recommendations

Next-Gen DSP advancements

Nov. 13, 2024
Join our webinar to explore how next-gen Digital Signal Processors (DSPs) are revolutionizing connectivity, from 400G/800G networks to the future of 1.6 Tbps, with insights on...

Meeting AI and Hyperscale Bandwidth Demands: The Role of 800G Coherent Transceivers

Nov. 25, 2024
Join us as we explore the technological advancements, features, and applications of 800G coherent modules, which will enable network growth and deployment in the future. During...

The Road to 800G/1.6T in the Data Center

Oct. 31, 2024
Join us as we discuss the opportunities, challenges, and technologies enabling the realization and rapid adoption of cost-effective 800G and 1.6T+ optical connectivity solutions...

Advances in Fiber & Cable

Oct. 3, 2024
Attend this robust webinar where advancements in materials for greater durability and scalable solutions for future-proofing networks are discussed.