Most U.S. TVs Now HD

According to Leichtman Research Group, 77% of households in the United States have at least one H...
March 7, 2014
2 min read

According to Leichtman Research Group, 77% of households in the United States have at least one HDTV set, and about 46% of all households have multiple HDTVs. Five years ago, 34% of U.S. households had at least one HDTV, and 11% of households had more than one.

About 72% of TV sets used in HD households are HDTVs. Including non-HDTV households, 59% of all TV sets used in U.S. households are HDTVs - up from 34% in 2010, 18% in 2008, and 3% in 2004.

Other findings include:

  • 88% of respondents with annual household incomes of more than $50,000 have an HDTV, compared to 68% with household incomes of less than $50,000.
  • Among those getting HD programming from a cable, satellite or telco provider, the perceived mean number of channels of HD programming is 82, up from 42 five years ago.
  • 30% of adults have heard of 4K UltraHDTV, and about one-third of this group has seen a 4K UltraHDTV.
  • 28% of those who have seen a 4K UltraHDTV are very interested in getting it, while 15% of all who have heard of 4K HDTV are very interested in getting it.
  • 14% of households have a smart TV set that is connected to the Internet, including 3% of households that have more than one connected smart TV set. Connected smart TVs account for about 7% of all TV sets used in U.S. households.
  • 22% of all households purchased a TV set in the past 12 months, an annual level that has been fairly consistent for the past decade.
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