According to Experian Marketing Services, 7.6 million U.S. homes today are considered cord-cutters, up from 5.1 million homes in 2010, a relative increase of 44%. Users of Netflix and Hulu are the most likely to be cord-cutters.
The research house says 48% of all U.S. adults and 67% of young adults watch streaming or downloaded video during a typical week. Mobile is the first screen for watching, streaming or downloading video, with 24% of all U.S. adults and 42% of smartphone owners watching this type of video each week.
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BTR Staff
EDITORIALSTEPHEN HARDY
MATT VINCENT
SALESKRISTINE COLLINS
JEAN LAUTER
STEPHEN HARDY
Editorial Director and Associate Publisher
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MATT VINCENT
Senior Editor
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KRISTINE COLLINS
Business Solutions Manager
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JEAN LAUTER
Business Solutions Manager
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