Comcast-Netflix X1 Mashup Going Nationwide

Nov. 4, 2016
Comcast (NASDAQ:CMCSA) says it will launch Netflix (NASDAQ:NFLX) on millions of X1 devices across the country next week. Through the ...
Natural foods outfit taps Comcast Biz Ethernet
Natural foods outfit taps Comcast Biz Ethernet

Comcast (NASDAQ:CMCSA) says it will launch Netflix (NASDAQ:NFLX) on millions of X1 devices across the country next week. Through the integration on the cloud-based video platform, X1 customers with Netflix subscriptions will be able to access over the Internet Netflix' entire catalog alongside Xfinity TV content.

"We are excited to add Netflix to X1 and give our customers access to all the content they love in a way that has never been done before," said Neil Smit, Comcast CEO. "Netflix has been a terrific partner, and our incredible teams of engineers and designers have come together to create an experience that is not only seamless and intuitive, but also lets viewers search and watch tens of thousands of movies, shows, specials and documentaries with the sound of their voice."

Comcast started beta testing the integration in September. The system is based on X1's core elements, including universal search, natural language processing, IP stream processing and cloud-based infrastructure. X1 is expected to be in 50% of Comcast video homes by the end of 2016.

"The Netflix integration into the X1 platform means our mutual customers will no longer need to change inputs or juggle remotes," said Reed Hastings, Netflix co-founder and CEO. "Now they can seamlessly move between the Netflix app and their cable service, enjoying all the TV shows and movies they love without hassle."

Current X1 and Netflix customers will be prompted to sign in when accessing Netflix on X1 for the first time. New Netflix customers will be able to sign up for a new Netflix membership directly on X1, have the service added to their Comcast bill, and begin to immediately use the service on X1 or across devices.

OTT video providers have notched a number of integration wins with cable operators recently, typically via app-based technology or third-party set-tops from TiVo and the like. For example, Netflix has been integrated into video packages from Comcast, Liberty Global and StarHub; and Hulu is carried by RCN, Suddenlink and Cablevision (now Optimum). HBO Go has made the deepest inroads, being carried by Atlantic Broadband, BendBroadband, Cable ONE, Comcast, Grande Communications, Midco, Time Warner Cable (now part of Charter) and WOW!.

About the Author

BTR Staff

Editorial Director and Associate Publisher
[email protected]
Senior Editor
[email protected]
Business Solutions Manager
(312) 350-0452
[email protected]
Business Solutions Manager
(516) 695-3899
[email protected]

Sponsored Recommendations

The Pluggable Transceiver Revolution

May 30, 2024
Discover the revolution of pluggable transceivers in our upcoming webinar, where we delve into the advancements propelling 400G and 800G coherent optics. Learn how these innovations...

The Journey to 1.6 Terabit Ethernet

May 24, 2024
Embark on a journey into the future of connectivity as the leaders of the IEEE P802.3dj Task Force unveil the groundbreaking strides towards 1.6 Terabit Ethernet, revolutionizing...

Data Center Network Advances

April 2, 2024
Lightwave’s latest on-topic eBook, which AFL and Henkel sponsor, will address advances in data center technology. The eBook looks at various topics, ranging...

Supporting 5G with Fiber

April 12, 2023
Network operators continue their 5G coverage expansion – which means they also continue to roll out fiber to support such initiatives. The articles in this Lightwave On ...