TV app developer 24i Media has launched a 4K/UltraHD smart TV app on behalf of Videoland, a VOD company owned by RTL, serving the Dutch and Belgian markets. 24i's new app for Videoland will initially be available on Samsung, LG and Sony smart TVs, and is intended to deliver 4K and UltraHD TV Everywhere content to Europe's smart TV market.
In conjunction with the Videoland release, 24i has also upgraded its Smart Operator app with live 4K capabilities on selected platforms, as a "virtual set-top box" application. It's designed to combine traditional and OTT content delivery in a single, platform-agnostic user experience.
