ARRIS: Consumers Want Video on Their Own Terms

According to ARRIS' (NASDAQ:ARRS) 2014 Consumer Entertainment Index, binge-viewing, second-screen purchasing, DVR usage, and multiscreen/room consumption are on the rise as consumers seek to personalize the viewing experience. Among the findings:

• 80% of respondents admit to "binge-viewing" entertainment, while 14% admit to binge-viewing at least once a day.
• 60% of consumers record entertainment to skip the ads. 41% said ads on their smartphone are intrusive. However, 17% of consumers use secondary devices to purchase products featured on the programs they watch.
• The living room remains the most popular room for viewing TV, but 41% of tablet owners now use their tablets in the bedroom to watch entertainment.
• 62% of DVR owners say they have to delete programs because they ran out of space, despite 28% of recorded content having never been watched. 52% said they recorded content to skip the parts of the program they didn't like.