ADVA opens sales office in Vienna

July 3, 2003
3 July 2003 Munich, Germany, and Mahwah, NJ Lightwave -- ADVA Optical Networking today announced the opening of a new office in Vienna, Austria, which will serve primarily as a base of operations for ADVA's business development, sales, and service activities in Austria, southern and eastern Europe, and the Middle East.

3 July 2003 Munich, Germany, and Mahwah, NJ Lightwave -- ADVA Optical Networking today announced the opening of a new office in Vienna, Austria, which will serve primarily as a base of operations for ADVA's business development, sales, and service activities in Austria, southern and eastern Europe, and the Middle East.

According to company representatives, ADVA has been active in these regions since its first products were deployed in 1995 and partners with firms like CNT/INRANGE Technologies and Siemens. A sizable customer base of carriers and large enterprises have implemented ADVA's optical networking systems based on Coarse and Dense WDM and TDM technology to address applications around storage, Ethernet, and wavelength services.

As many countries in southern and eastern Europe emerge from years of economic tumult, join the European Union, and begin to build country-wide infrastructure as a base for commerce and industry, technology plays a major role in linking companies to the global marketplace and enabling them to compete with western peers. Dark fiber has been extensively installed over the past decade in eastern and southeastern Europe, which carriers and enterprises are beginning to "light up" and more efficiently use through the implementation of optical networking technology.

"The opening of our new office and establishment of a team based locally in Vienna further entrenches ADVA's position as the dominant vendor of metro and regional optical networking solutions in Europe," says Jürgen Hansjosten, ADVA's chief sales officer. "This strategic investment into an office in Vienna enables us to better serve partners and customers and target growing opportunities in eastern Europe and the Middle East."

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