Enhancing fiber ARPU
Along with seeing an uptick in reaching new locations with fiber and an uptick in subscribers, Kinetic consumer fiber ARPU also rose during the quarter.
Uniti’s consumer fiber ARPU of $75.81 is up 10% year-over-year in the third quarter.
Harrobin said that Uniti will look for opportunities to enhance its fiber customer base by offering more speed options. “We're going to drive more for more and really use the speed ladder to move customers up the speed ladder to drive ARPU higher,” he said. “And we have a massive opportunity there because today 65% of our fiber base is on plans that are less than 1 gig.”
Uniti’s speed plans appear to be working to enhance its broadband ARPU levels. Since it launched its 2 Gbps tier to 85% of its fiber broadband footprint, the company is seeing double-digit take rates.
“We're going to introduce more value-added services to sell more services to customers, not only to drive more ARPU, but also, we know the more services customers purchase from us, the lower the churn is for those customers,” Harrobin said. “Another contributor to ARPU is using credits more effectively. We put more controls on the use of credits over the last 60 days, and we've now aligned rep or retention rep compensation with net retained revenue.”
Overall, Kinetic contributed $360.3 million of revenues and $155.4 million of contribution margin for the third quarter of 2025, achieving margins of approximately 43%. Kinetic’s net capital expenditure during the quarter was $147.7 million.
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