Nielsen Draws BlackArrow for On-Demand Ratings

BlackArrow announced a turnkey, scalable solution for automating the workflows and operations required to implement Nielsen's On-Demand Commercial Ratings (ODCR).
May 1, 2014
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BlackArrow announced a turnkey, scalable solution for automating the workflows and operations required to implement Nielsen's On-Demand Commercial Ratings (ODCR). Nielsen shared the successful completion of a technical test with Comcast in late 2013 and is currently working to bring ODCR to market by socializing the concept with various clients.

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BTR Staff

EDITORIAL
STEPHEN HARDY
Editorial Director and Associate Publisher
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MATT VINCENT
Senior Editor
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KRISTINE COLLINS
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(312) 350-0452
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JEAN LAUTER
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