GENBAND Grabs for the Brass 'fring'

GENBAND announced plans to form the fring Alliance, a global OTT platform and universal user directory intended to enable communications service providers to provide instant messaging, voice and video services to their subscribers. The white label platform is intended for fixed line, cable, mobile and MVNOs and OEMs.

The fring Alliance is intended to enable service providers to offer their customers native messaging, voice and video OTT using their mobile number on any device, on any network, while also interoperating with Rich Communications Services (RCS). It's designed to let consumers use a single phone number and to let service providers use a single billing plan.