In the next few days, Comcast (NASDAQ:CMCSA) plans to begin rolling out the Netflix (NASDAQ:NFLX) Beta Program to X1 users across the country. It'll be available in the "Comcast Labs" section of X1, the MSO's cloud-based video platform.
The implementation is intended to let X1 and Netflix customers will be able to watch live, on-demand, DVR, and Netflix programming in one place. Comcast says it built the experience on the core foundational elements of the X1 platform, including universal search, natural language processing, IP stream processing and a cloud-based infrastructure.
X1 customers will receive a communication from Comcast when they've been added to the Beta Program, so they can opt-in via "Comcast Labs," go to the Netflix app and log in with their credentials or sign up for Netflix directly through X1. The company plans to make a formal announcement when the service officially launches.