At IBC in Amsterdam, Tata Elxsi announced Prime, an RDK suite designed as a cloud-ready, DVB-based HTML5 RDK Application Framework. Prime is intended to accelerate deployment of interactive TV applications for MSOs. Bundled with the suite is an interactive UX deployed in the cloud. The suite uses RDK and is designed to support ATSC and Euro DVB standards. The multiscreen capable solution comes with a customizable user interface.
