Rovi (NASDAQ:ROVI) has unveiled its HEVC Development Program, intended to enable companies participating in the digital video value chain to use compression technology to reduce storage and bandwidth costs. The program is planned to include a range of Rovi product updates and launches including new MainConcept encoding SDKs and an update to DivX device certification.Rovi's rollout of HEVC-enabled solutions is planned to begin early this year shortly after the standard is ratified.