In this blog post, Time Warner Cable announced the launch of an informational web site dedicated to its iPad streaming video app. The site, called I Want My TWCable TV App, focuses on answering questions about the app, particularly streaming video outside the home."The entire concept of television is melting right now," wrote blog author Jeff Simmermon, TWC director of digital communications. "Our goal is to make watching any content, any time, on any device anywhere simple and easy for our customers."