Comcast Business (NASDAQ:CMCSA) announced that the MSO's cloud-based X1 video platform, previously available only to residential customers, is now available to business services customers nationwide as well. X1 for Business includes easier search and navigation, voice control and a picture-in-picture, sports content companion called the X1 Sports App that includes team and player profiles, statistics and real-time, game-specific data.
"Businesses across the country can now offer their customers the same award-winning video experience that millions of people experience every day in their living room," said Christian Nascimento, vice president Product and Premise Services, Comcast Business. "X1 for Business is a game-changer - whether it's a bar or restaurant integrating sports stats into the viewing experience, a hotel or gym giving customers an easier way to find what they want to watch, or a small business helping their guests pass the time in the lobby or waiting room."
X1 for Business features include:
- Voice control
- On-screen guide
- Sports content
- Language of choice
"Comcast has the potential to disrupt the nearly $4 billion United States business TV market with X1 for Business," said Greg Ireland, multiscreen video analyst at IDC. "Products and solutions that have generated excellent results on the residential side can help businesses gain an edge in attracting new and returning customers."
X1 for Business is now available to businesses across 100% of Comcast's footprint.