14% of Broadband Subs Interested in Smart Home
According to Parks Associates research, 14% of all U.S. broadband households are "highly interested" in receiving security and other smart home services from their ISPs. Further, consumers with professional monitoring, 16% of all U.S. households, are also interested in the new bundling and service options that come with Internet-enabled systems. About 40% would switch from their current monitoring provider if that company does not offer new features such as email alerts, energy management, and lighting automation functions.