On July 9, customer experience and data monetization solutions provider Comviva announced the release of MobiLytix AIx, a new no-code AI Workbench for its MobiLytix Marketing Studio. The company reports that the SaaS model platform allows for independent AI-based customer value management (CVM) initiatives, supporting CSPs with sales and customer relationship management (CRM).
Amit Sanyal, executive vice president and chief operating officer of MarTech Solutions at Comviva, said the new solution will be a game changer for CSPs.
“With our new no-code AI workbench, we deliver ready-built solutions for faster time-to-market and increased returns from Customer Value Management programs,” said Sanyal in a press release. “MobiLytix AIx empowers telecom operators with a customer-centric, self-managed data science interface for maximizing customer lifetime value for B2C and B2B businesses.”
Comviva reports that it offers a library of over a hundred ready-to-use AI model frameworks that are specifically designed for marketing and revenue growth programs. The company reports the platform can assist with churn prediction, next-best offers, AI-driven cross-sell/upsell, send-time optimization, customer profile enrichment, customer care, order fallout prediction, fulfillment lead time prediction, and sales forecasting.
For related articles, visit the Business Topic Center.
For more information on high-speed transmission systems and suppliers, visit the Lightwave Buyer’s Guide.
To stay abreast of fiber network deployments, subscribe to Lightwave’s Service Providers and Datacom/Data Center newsletters.
Hayden Beeson
Hayden Beeson is a writer and editor with over seven years of experience in a variety of industries. Prior to joining Lightwave and Broadband Technology Report, he was the associate editor of Architectural SSL and LEDs Magazine.